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  • WHAT WE DO
    • WHAT WE DO
    • Business Development
    • Commercial Excellence
    • Innovation
    • Product Management
    • Strategy
    • Transformation
  • Industries
  • Core Team
  • Podcasts
  • Insights
    • Business Transformation
    • Commercial Excellence
    • Innovation Strategy and Process
    • Insights
    • Product Management
    • Strategy
  • Contact
    • Contact Arkaro
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Commercial Excellence

Product Manager, Market Manager or both?

Read more about the article Product Manager, Market Manager or both?

A common topic when listening to B2B clients is the challenge of understanding how to define the different roles of a product manager and a marketing manager and how they should work together within an organisation.

Continue ReadingProduct Manager, Market Manager or both?

“Never let a serious crisis go to waste”

Read more about the article “Never let a serious crisis go to waste”

The COVID crisis has impacted many businesses – but can changes in market dynamics present an opportunity for future growth?

Continue Reading“Never let a serious crisis go to waste”

COVID19 a threat or an opportunity?

Read more about the article COVID19 a threat or an opportunity?

2020 is approaching to the end. Needless to say, it has been a very hectic year and the best wishes on January 1st, 2021 will have a specific meaning. I do not remember any year in my career where so many aspects of the business have been impacted

Continue ReadingCOVID19 a threat or an opportunity?

What should a product manager do? And what are the key skills required?

Read more about the article What should a product manager do? And what are the key skills required?

Especially in B2B companies, the product management function is key to profitable growth. Despite its importance, and an obvious stepping stone to business leadership, the role is often misunderstood or poorly defined.

Continue ReadingWhat should a product manager do? And what are the key skills required?

Remote Selling – sharing best practice

Read more about the article Remote Selling – sharing best practice

94% of survey respondents stated that remote selling can make their businesses more competitive – but current readiness is likely to be less mature than imagined.

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Time to let go of old beliefs?

Read more about the article Time to let go of old beliefs?

How the story of the Monkey and the Coconut Trap can be a powerful agent for change management.

Continue ReadingTime to let go of old beliefs?

Commercial Excellence Transformation

Read more about the article Commercial Excellence Transformation

Arkaro successfully completes a Commercial Excellence Transformation with Solevo’s industrials business. In order to meet better their customer need, Solevo, a provider of agricultural and chemical inputs in Africa, recognised the need to become more customer centric.

Continue ReadingCommercial Excellence Transformation

Business transformation is more than training

Read more about the article Business transformation is more than training

Business transformation programmes are more than simply training programmes. Simply knowing what to do by having the right processes in place is not enough. The team will likely not be engaged unless individuals are coached during the transformation.

Continue ReadingBusiness transformation is more than training
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